Failte Ireland - Ireland Buyers Guide 2018

BUSINESS DEVELOPMENT Ireland’s tourism agencies work together to ensure that we create the environment and conditions to make doing business in Ireland as easy as possible for our international distribution partners. We want to support our industry and buyers in their efforts to grow their revenue through increasing international visitor numbers to Ireland. This is achieved through a Joint Operations Group, where Fáilte Ireland and Tourism Ireland partner in their B2B activities to review international sales channels, to identify new sales opportunities, source new and niche tour operator business for Ireland and work to expand programming of existing tour operators (domestic and international). For Irish industry this includes the provision of buyer insights and trade platforms to maximise their performance, build market share and grow their international revenue in a sustainable manner. Some of the supports available include a range of practical supports for international buyers and those wishing to expand their existing programmes: • Recommendations for approved ground handlers/DMC partners • Digital Library of video and imagery assets (freely available to use) to help promote programmes • Online buyer tools – programming suggestions and directory of saleable experiences • Pre-qualified supplier introductions • Familiarisation visits and support in itinerary development related to our core brands,Wild AtlanticWay, Dublin – A Breath of Fresh Air and Ireland’s Ancient East • New products news • Opportunities to meet Irish industry at in-Ireland and in-market events Email us with any queries to businessdevelopment@failteireland.ie 4 Loughcrew Cairns, Co. Meath