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BUSINESS
DEVELOPMENT
Ireland’s tourism agencies work to ensure that we create the environment and conditions
to make doing business in Ireland as easy as possible for our buyers.
We want to support our industry and buyers in their efforts to grow their revenue and visitor
numbers to Ireland. This is achieved through the recently established Joint Operations Group
where Fáilte Ireland and Tourism Ireland partner in their B2B activities to review international
sales channels, to identify new sales opportunities, sourcing new and niche tour operator
business for Ireland and working to expand programming of existing tour operators
(domestic and international). For Irish industry it includes provision of buyer insights
and trade platforms to maximise their performance, build market share and grow
their international revenue in a sustainable manner.
Some of the supports available include a range of practical supports for international
buyers and those wishing to expand their existing programmes:
• Recommendations for approved ground
handlers/DMC partners
• Digital Library of video and imagery assets
(freely available to use) to help promote
programmes
• Online buyer tools – programming
suggestions and directory of saleable
experiences
• Pre-qualified supplier introductions
• Familiarisation visits and support in
itinerary development related to our
core brands,
Wild AtlanticWay
,
Dublin.
A Breath of Fresh Air
and
Ireland’s
Ancient East
• New Products News
• Opportunities to meet Irish industry
at in Ireland and in-market events
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Loughcrew Cairns, Co. Meath