Optimising online sales for accommodation providers

Overview

Learn how to use technology to grow your accommodation sales. This course shows you how to increase online bookings and take control of your distribution strategy. You will explore how technology-enabled distribution works and how it can improve your visibility and performance.

What to expect

• Choose the right distribution channels to match your business needs and goals
• Understand the capabilities of a Property Management System, including front office, reservations, and data collection functions
• Explore your key channel options, including your brand website, Online Travel Agents (OTAs), tour operators, and Global Distribution Systems (GDS)
• Align your business goals with the right channel mix to support stronger, more effective online sales