Industry & Community
Supports for festivals and events
Build a stronger event or festival with practical Fáilte Ireland support. Find guidance on funding, promotion, sustainability, visitor experience and operations, with relevant supports to help you identify and take your next step.
Visitor insights15 min read
Digital & Technology
Driving your business forward
Find funding guidance, sustainability resources, promotion support, and operational tools for visitor-focused events.
Accessibility supportsAccessible and inclusive events
Review visitor information, site access, facilities, signage, and staff briefing before your event opens.
Event supportsPromote your event to the right visitors
Help visitors discover your event through stronger listings, content, and campaign planning.
Operational essentials
Guide for organising outdoor events
Use this guide to support site planning, safety, visitor flow, and event operations.
Sustainable Festival Event Guidelines
Use these guidelines to reduce waste, manage resources, and communicate sustainability steps.
Top courses
Expert-led training modules and courses designed to enhance your professional skills and business expertise.
Hospitality & Service SkillsCore principles of event management
Learn the fundamentals of event management and key roles across all phases of an event.
OnlineFree
Responsible TourismOrganising responsible and enjoyable outdoor events in Ireland
Plan and deliver outdoor events in Ireland that are fun, responsible and community-friendly.
OnlineFree
Digital & TechnologyBooking system optimisation
Optimise your booking system to boost efficiency, increase sales and improve insights.
OnlineFree
Responsible TourismIntroduction to sustainability in tourism
Understand why sustainability is critical to your tourism business and what it means in practice.
OnlineFree
Digital & TechnologyIntroduction to Google Analytics 4 (eModule)
Set up and use Google Analytics 4 to measure your marketing and website performance.
OnlineFree
Sales & MarketingHow to market your product
Understand the three core motivations behind customer purchases and how to apply them.
OnlineFree
People & CultureLead and manage people
Build the leadership skills to motivate your team, set high standards, and manage performance.
OnlineFree
Hospitality & Service SkillsDealing with complaints
Turn guest complaints into opportunities by mastering practical complaint-handling strategies.
OnlineFree
How can we help?
More for your sector
Explore practical guidance selected for teams planning, promoting, and delivering events and festivals.
ResourcesAccess Welcome Guide checklist for festivals and events
Use this checklist to develop an access welcome guide for your upcoming festival or event.
Image and video capture for your event or business
Download GDPR forms for image and video capture at events and businesses.
June 2026
Find Yourself on a Short Break campaign helps you to reach more visitors
See how you can utilise and connect your business to Ireland’s domestic short-break campaign.
Responsible TourismFestivals and events accessibility checklist
A comprehensive accessibility and inclusion checklist for festivals and events.
Reputation for Value Supports
Advisory support and live learning to help tourism businesses build commercial confidence.
Funding and financial supports for your tourism business
Find Fáilte Ireland funding, partner supports, state aid guidance and next steps for your business.
Economic analysisIrish Tourism Quarterly Economic Update March 2026
Benchmark your business with 2025 tourism data and plan for 2026.
March 20264 min read
Find supports by goal
Start my business
Plan the foundations of a new event or festival, from idea and audience to funding and delivery.
Become more competitive
Improve planning, sustainability, accessibility, and visitor experience to make your event stronger.
Grow my business
Build demand for your event, improve sales, and reach visitors before, during, and after your event.
Develop my team
Build the skills your team needs to plan, promote, and deliver safe, welcoming events.