Upper Shannon, Shannon-Erne and Border destination and experience development plan

Supporting sustainable tourism across Cavan, Leitrim, and Roscommon through a five-year destination plan as part of Ireland's Hidden Heartlands' regional tourism development.

A boat on a river

Highlighted projects

See the projects driving progress and helping to deliver the Upper Shannon, Shannon-Erne and Border Destination and Experience Development Plan, from eco-tourism networks to world-class geopark experiences.

  • Cuilcagh Lakelands UNESCO Global Geopark

    Cuilcagh Lakelands UNESCO Global Geopark

    Growing awareness and developing sustainable visitor experiences across this cross-border geopark, including the new Shannon Pot Discovery Centre.

  • Loughs Tapestry

    Loughs Tapestry

    Creating a network of co-created, responsible eco-tourism experiences that connect the region's lakes, natural heritage, and communities.

  • Lough Key Forest Park Masterplan

    Lough Key Forest Park Masterplan

    Enhancing Lough Key Forest and Activity Park as a leading eco-tourism and adventure destination, expanding visitor experiences and sustainable infrastructure.

Get involved

Get involved in Find yourself on a short break

Use Fáilte Ireland’s Find yourself on a short break campaign tools and materials to position your business and attract more domestic short-break visitors.

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Use the Ireland’s Hidden Heartlands brand

Use approved Ireland’s Hidden Heartlands assets and guidelines to align your business with a clear, recognisable regional brand. 

Use the brand