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Digital that Delivers

Fáilte Ireland's flagship digital transformation programme, providing visitor experiences, festivals and golf courses the support to grow their business. Helping them to develop their online presence, build their digital capability and operate more efficiently. The programme ran from 2021 to 2026.

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Application statusClosed
Key informationProgramme complete (2021–2026)
CommitmentTwo years to complete the programme
Value of supportApprox €25k funding plus consultancy support
State aidApplicableWhat is this?
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What was Digital that Delivers?

Digital that Delivers was Fáilte Ireland’s strategic digital transformation programme for tourism businesses, supporting them to deliver online excellence.

  • Strengthened online presenceThe programme helped participants better present their business online, building accessible websites, and improving their overall discoverability.
  • Improved online bookingBusinesses received funding and advisory support to enhance their booking systems, helping visitors to discover and book their experiences more easily.
  • Supported revenue growthThe programme helped businesses build their digital capability, make data led decision-making, and use online channels more effectively to grow revenue.

Benefits for participating businesses

Visitor experiences, festivals and golf courses from all across Ireland gained much more than skills. They built the digital foundations to attract more visitors, convert more bookings, and grow.

Participants enhanced their own website and digital channels, guided by expert advisory support tailored to their business.

Businesses improved their booking systems and online journeys to turn more browsers into buyers.

Teams gained the confidence and capability to manage their own digital marketing, platforms and online channels.

Each participant developed a prioritised digital action plan, grounded in data. Enabling them to continue their development beyond the programme.

Participants joined a national network of tourism businesses on the same journey.

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Explore the specific requirements and journey milestones of the Digital that Delivers programme.

  • Help and resources

    Programme resources, PDFs, and answers to common questions about Digital that Delivers.