Ireland's Ancient East brand toolkit
Use official brand guidance, assets and practical tools to bring the Ireland's Ancient East brand into your business and visitor experience.
Ireland's Ancient East: Resources
Access Ireland's Ancient East resources that help tourism businesses and partners use the brand, understand regional priorities and support sustainable destination growth with clarity and impact.
Toolkits and visitor insights
Visitor insights
Access research, trends and data to better understand visitor needs and behaviours.
Ready to get involved?
Use these supports and programmes to build capability, access development opportunities and reach new partners across Ireland's Ancient East.
Funding and financial supports for your tourism business
Find Fáilte Ireland funding, partner supports, state aid guidance and next steps for your business.
Events
Access trade shows, sales missions and networking opportunities to grow your business.
Get your festival or event listed on Fáilte Ireland’s consumer websites
How festival and event organisers submit, update, and improve their listings
July 20262 min read
Get your business listed on Fáilte Ireland's consumer websites
Learn how to create, update and improve your listing so visitors know what you offer and book.
July 20263 min read
Champions Programme: Help showcase the best of your local area
Build local knowledge and confidence to help visitors discover more of your destination.
Strategy and environmental monitoring
Explore the regional strategy and monitoring reports that guide sustainable tourism across Ireland's Ancient East. Use them to understand priorities, planned actions and the evidence behind long-term development.
Download strategyIreland’s Ancient East Strategy 2023–2027
Sets out the long-term strategy for sustainable tourism across Ireland’s Ancient East, supporting balanced growth, resilience and stronger visitor experiences.
Browse reportsEnvironmental surveying and monitoring reports
Access documents from environmental surveying and monitoring programmes that support sustainable tourism development across Ireland's Ancient East.
Visitor reports and insights
Access reports and insights to understand performance, demand and development opportunities across the Ireland’s Ancient East region.
Supporting businesses in Ireland's Ancient East
Overview
Align with the regional experience brand to build stronger visitor experiences across Ireland’s Ancient East.
Regional developments
See the Destination and Experience Development Plans across Ireland’s Ancient East.
Meet the team
Connect with the Fáilte Ireland team supporting tourism development across Ireland’s Ancient East.